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Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.

          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves, and creditors impatient for payment.

          In addition to broadsides, book and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require fine paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

          By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual publication that contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

The word “they” in paragraph 2 refers to ________.

A. chapbooks

B. tales

C. jokes

D. pages

1
26 tháng 10 2017

Đáp án A.

Keywords: they, paragraph 2, refers.

Clue: Chapbooks were pamphlet-sized books…, they were generally bound simply”: Sách bỏ túi là những cuốn sách có kích thước nhỏ…, chúng thường được gói bọc đơn giản. Vậy “they” ở đoạn 2 là đang nói về “chapbooks” nên A là đáp án đúng. Các đáp án còn lại không đúng:

          B. tales (n): truyện cổ tích

          C. jokers (n): truyện cổ tích

          D. pages (n): trang (sách)

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia...
Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.

          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves, and creditors impatient for payment.

          In addition to broadsides, book and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require fine paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

          By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual publication that contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

Which aspect of colonial printing does the passage mainly discuss?

A. Laws governing the printing industry

B. Competition among printers.

C. Types of publications produced.

D. Advances in printing technology

1
22 tháng 5 2018

Đáp án C.

Câu hỏi: Khía cạnh nào của việc in ấn thuộc địa mà đoạn văn chủ yếu đề cập?

Các em làm câu hỏi này sau khi đã hoàn thành xong các câu hỏi khác.

          A. Laws governing the printing industry: Bộ luật quản lí ngành công nghiệp in ấn.

          B. Competiton among printers: Cạnh tranh giữa các nhà in.

          C. Types of publications produced: Những loại ấn phẩm được sản xuất.

          D. Advances in printing technology: Những tiến bộ trong công nghệ in ấn.

Chỉ có đáp án C là hợp lí vì chủ đề này được đề cập xuyên suốt đoạn văn, các đáp án còn lại đều không thích hợp.

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions. The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did...
Đọc tiếp

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions.

The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer miscalculated, however, and produced a sheet that did not sell, it was not likely to be a major loss, and the printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves’ and creditors impatient for payment.

In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require me paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual pu ications t at contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

Broadsides could be published with little risk to colonial printers because they______.

A. required a small financial investment and sold quickly

B. were in great demand in European markets

C. were more popular with colonists than chapbooks and pamphlets

D. generally dealt with topics of long-term interest to many colonists

1
8 tháng 11 2019

Đáp án A.

Keywords: Broadsides, published, little risk, colonial printers.

Clue: “broadsides involved lower investments of capital than longer works...enabling them to meet with ready sale”.

Chọn A. required a small financial investment and sold quickly: chỉ cần khoản đầu tư tài chính nhỏ và bán rất nhanh.

Các đáp án còn lại là sai:

B. were in great demand in European markets: đang có nhu cầu lớn tại các thị tnrờng châu Âu.

C. were more popular with colonists than chapbooks and pamphlets: đã tr nên phổ biến hơn với người dân thuộc địa hơn là sách nhỏsách mỏng.

D. generally dealt with topics of long-term interest to many colonists: thường giải quyết các chủ đề của sự quan tâm lâu dài cho nhiều người dân thuộc địa.

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia...
Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.

          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves, and creditors impatient for payment.

          In addition to broadsides, book and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require fine paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

          By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual publication that contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

All of the following are defined in the passage EXCEPT ________.

A. broadsides

B. catechisms

C. chapbooks

D. Almanacs

1
6 tháng 4 2018

Đáp án B.

Keywords: defind, EXCEPT.

Clue: + “In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy…” – Đáp án A.

+ “chapbooks were pamphlet-sized books…” – Đáp án C.

+ “Almanacs, annual publications that contained information on astronomy and weather patterns…” – Đáp án D.

Như vậy chỉ có đáp án B. catechisms không được định nghĩa trong bài.

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia...
Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.

          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves, and creditors impatient for payment.

          In addition to broadsides, book and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require fine paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

          By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual publication that contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

What were “steady sellers”?

A. Printers whose incomes were quite large

B. People who traveled from town to town selling books and pamphlets

C. Investors who provided reliable financial support for new printers

D. Publications whose sales were usually consistent from year to year

1
17 tháng 3 2018

Đáp án D.

Câu hỏi: “steady sellers” là gì?

Clue: “… steady sellers, providing a reasonably reliable source of income for the publisher”: … những ấn phẩm bán ổn định, chúng cung cấp một nguồn thu thập hợp lí và đáng tin cậy cho các nhà xuất bản.

Chọn D. Publications whose sales were usually consistent from year to year: những ấn phẩm có lượng bán ra thường rất ổn định qua từng năm.

Các đáp án còn lại là sai:

A. Printers whose imcomes were quite large: Những nhà in có thu thập khá cao.

B. People who traveled from town to town selling books and pamphlets: Những người đi từ thị trấn này sang thị trấn bán sách và tờ rơi.

C. Investors who provided reliable financial support for new printers: Nhà đầu tư đã cung cấp hỗ trợ tài chính đáng tin cậy cho các nhà in mới.

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions. The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did...
Đọc tiếp

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions.

The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer miscalculated, however, and produced a sheet that did not sell, it was not likely to be a major loss, and the printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves’ and creditors impatient for payment.

In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require me paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual pu ications t at contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

According to the passage, why did colonial printers avoid major publishing projects?

A. Few colonial printers owned printing machinery that was large enough to handle major projects

B. There was inadequate shipping available in the colonies

C. Colonial printers could not sell their work for a competitive price

D. Colonial printers did not have the skills necessary to undertake large publishing projects

1
5 tháng 1 2020

Đáp án C.

Keywords: avoid major publishing projects.

Clue: “...they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe”:..họ hiếm khi nhận những dự án xuất bn lớn bi sẽ rất khó để bán được sách r như khi nhập về từ Châu Âu.

Như vậy chọn C. Colonial printers could not sell their work for a competitive price: Nhà in thuộc địa không th bán vi giá cạnh tranh.

Các đáp án còn lại là sai vì không phải là lý do khiến các nhà in thuộc địa tránh các dự án xuất bn sách lớn:

A. Few colonial printers owned printing machinery that was large enough to handle major projects: Rất ít nhà máy in thuộc địa sở hữu máy in đã đủ lớn để xử lý các dự án lớn.

B. There was inadequate shipping available in the colonies: Dịch vụ ship hàng không đầy đủ ở các thuộc địa.

D. Colonial printers did not have the skills necessary to undertake large publishing projects: Các nhà máy in thuộc địa không có k năng cn thiết để thực hiện các dự án xuất bản lớn

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions. The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did...
Đọc tiếp

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions.

The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer miscalculated, however, and produced a sheet that did not sell, it was not likely to be a major loss, and the printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves’ and creditors impatient for payment.

In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require me paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual pu ications t at contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

Which aspect of colonial printing does the passage mainly discuss?

A. Laws governing the printing industry

B. Competition among printers

C. Types of publications produced

D. Advances in printing technology

1
9 tháng 12 2018

Đáp án C.

Câu hỏi: Khía cạnh nào ca việc in ấn thuộc địa mà đoạn văn ch yếu đề cập?

Các em làm câu hỏi này sau khi đã hoàn thành xong các câu hỏi khác.

A. Laws governing the printing industry: Bộ lut qun lí ngành công nghiệp in ấn.

B. Competition among printers: Cạnh tranh giữa các nhà in.

C. Types or publications produced: Những loại ấn phm được sản xuất.

D. Advances in printing technology: Những tiến bộ trong công nghệ in n.

Chỉ có dảp án C là hợp lí vì chủ đề này được đề cập xuyên sut đoạn văn, các đáp án còn lại đều không thích hợp

Kiến thức cần nhớ

Một số từ khóa trong bài:

- unenforceability / ʌnɪn'fɔ:s'bɪl.ə.ti/ (n): không thể thi hành được

- locale / lə'kɑ:l/ (n): bối cảnh

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions. The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did...
Đọc tiếp

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions.

The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer miscalculated, however, and produced a sheet that did not sell, it was not likely to be a major loss, and the printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves’ and creditors impatient for payment.

In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require me paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual pu ications t at contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

All of the following are defined in the passage EXCEPT______.

A. broadsides

B. catechisms

C. chapbooks

D. Almanacs

1
2 tháng 9 2019

Đáp án B.

Keywords: defined, EXCEPT.

Clue: + “In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy..- Đáp án A.

+ “chanbooks were pamphlet-sized books...” - Đáp án C.

+ “Almanacs, annual publications that contained information on astronomy and weather patterns...” - Đáp án D.

Như vậy chỉ có đáp án B. catechisms không được định nghĩa trong bài

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia...
Đọc tiếp

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.

          The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves, and creditors impatient for payment.

          In addition to broadsides, book and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require fine paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

          By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual publication that contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

Broasides could be published with little risk to colonial printers because they ________.

A. required a small financial investment and sold quickly

B. were in great demand in European markets

C. were more popular with colonists than chapbooks and pamphlets

D. generally dealt with topics of long-term interest to many colonists

1
9 tháng 11 2017

Đáp án A.

Keywords: Broadsides, published, little risk, colonial printers.

Clue: “broadsides involved lower investments of capital than longer works… enabling them to meet with ready sale”.

Chọn A. required a small financial investment and sold quickly: chỉ cần khoản đầu tư tài chính nhỏ và bán rất nhanh.

Các đáp án còn lại là sai:

          B. were in great demand in European markets: đang có như cầu lớn tại các thị trường châu Âu.

          C. were more popular with colonists than chapbooks and pamphlets: đã trở nên phổ biến hơn với người dân thuộc địa hơn là sách nhỏ và sách mỏng.

          D. generally dealt with topics of long-term interest to many colonists: thường giải quyết các chủ đề của sự quan tâm lâu dài cho nhiều người dân thuộc địa.

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions. The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did...
Đọc tiếp

Read the following passage and mark the letter A, B, c, or D on your answer sheet to indicate the correct answer to each of the questions.

The lack of printing regulations and the unenforceability of British copyright law in the American colonies made it possible for colonial printers occasionally to act as publishers. Although they rarely undertook major publishing project because it was difficult to sell books as cheaply as they could be imported from Europe, printers in Philadelphia did publish work that required only small amounts of capital, paper, and type. Broadsides could be published with minimal financial risk. Consisting of only one sheet of paper and requiring small amounts of type, broadsides involved lower investments of capital than longer works. Furthermore, the broadside format lent itself to subjects of high, if temporary, interest, enabling them to meet with ready sale. If the broadside printer miscalculated, however, and produced a sheet that did not sell, it was not likely to be a major loss, and the printer would know this immediately, there would be no agonizing wait with large amounts of capital tied up, books gathering dust on the shelves’ and creditors impatient for payment.

In addition to broadsides, books and pamphlets, consisting mainly of political tracts, catechisms, primers, and chapbooks were relatively inexpensive to print and to buy. Chapbook were pamphlet-sized books, usually containing popular tales, ballads, poems, short plays, and jokes, small, both in formal and number of pages, they were generally bound simply, in boards (a form of cardboard) or merely stitched in paper wrappers (a sewn antecedent of modern-day paperbacks). Pamphlets and chapbooks did not require me paper or a great deal of type to produce they could thus be printed in large, cost-effective editions and sold cheaply.

By far, the most appealing publishing investments were to be found in small books that had proven to be steady sellers, providing a reasonably reliable source of income for the publisher. They would not, by nature, be highly topical or political, as such publications would prove of fleeting interest. Almanacs, annual pu ications t at contained information on astronomy and weather patterns arranged according to the days, week, and months of a given year, provided the perfect steady seller because their information pertained to the locale in which they would be used.

The word “they” in paragraph 2 refers to_______.

A. chapbooks

B. tales

C. jokes

D. pages

1
22 tháng 10 2019

Đáp án A.

Keywords: they, paragraph 2, refers.

Clue:Chapbooks were pamphlet-sized books…, they were generally bound simply”: Sách bỏ túi là những cuốn sách có kích thước nhỏ..., chúng thưng được gói bọc đơn giản. Vậy “they” ờ đoạn 2 là đang nói về “chapbooks” nên A là đáp án đúng. Các đáp án còn lại không đúng:

B. tales (n): truyện cổ tích

C. jokes (n): truyện cổ tích

D. pages (n): trang (sách)